Moderating inflation and interest rate cuts stimulate economic activity and truck demand, helping to absorb excess capacity and improve carrier profitability.
There are also the proposed tariffs from the Trump administration, which could encourage U.S. manufacturers to move their operations away from China and to Mexico—good news for local trucking companies in the U.S.—or lead to a trade war, rising tariffs, and decreased consumer confidence that could negatively impact spending and road freight movements.
In either scenario, truckers should look ahead and consider who their core customers will be and how they can solidify those relationships for long-term growth. So, how can trucking companies assess and evaluate the impacts of their carrier network to better prepare for what’s ahead in 2025?
